Course Information

The qualification is designed to be taken as part of a programme of study that includes other appropriate BTEC Nationals or A Levels.

The BTEC L3 National Extended Certificate in Travel and Tourism is equivalent in size to one A Level. However any student that solely completes year 12 of the course can be certificated and will gain a BTEC L3 National Certificate in Travel and Tourism equivalent to 0.5 an A level.

Course Structure

Unit Certificate (0.5) Extended Certificate (1.0) Unit Size
The World Of Travel & Tourism (Externally assessed) Mandatory Mandatory 90
Global Destinations (Externally assessed) Mandatory 120
Principles of Marketing  (Internally assessed ) Mandatory Mandatory 90
Visitor Attractions (Internally assessed ) Option One or 60
Events, Conferences & Exhibitions (Internally assessed ) Option Two 60
Total teaching hours* 180 GLH 360 GLH

The GLH are not the total hours required for the course students will be expected to work in their study periods*

Year 12

Unit One – The World of Travel & Tourism

This unit covers the key components of the Travel and Tourism industry, using data to analyse key trends and their impact on one of the fastest growing industries in the UK.

  • Types of travel and tourism.
  • Travel and tourism organisations, their roles and the products and

services offered to customers.

  • The importance and scale of the travel & tourism industry.
  • Factors affecting the travel & tourism industry

Assessment

Written exam 1.5 hours (75 marks)

The exam will be sat June of year 12 and any resits in the January of year 13.

Unit Three – Principles of Marketing in Travel & Tourism

Students will develop a marketing plan for use by a travel and tourism organisation to attract and engage customers.

  • Explore the importance of meeting customer needs.
  • Examine the impact of marketing activities.
  • Develop a marketing plan using research data.
  • Investigate how the marketing plan meets the industry and customer needs.

Assessment

Internally assessed and externally verified assignment.

YEAR 13

Unit Two – Global Destinations

Students will start this module at the end of year 12 and have Summer work to ensure they can complete the January assessment.

Students will investigate and analyse the features and appeal of global destinations taking into account travel planning, trends and factors that affect the popularity of global destinations.

  • Global awareness, location and features of destinations.
  • Travel options and accessibility.
  • Travel planning and meeting customer needs.
  • Consumer trends and factors effecting popularity of destination.
  • Political, environmental, climate and disasters effect on popularity.

Assessment

Assessment 3.0 hours (60 marks)

Students are given pre-released information two weeks prior to assessment to carry out research.

This will be sat in January of year 13.

Students are then given a three hour session to complete a set task that will assess their ability to explain features of destinations and recommend suitability for customer needs. In addition, students will also assess travel plans and justify how customer needs are met evaluating the appeal of destinations.

Unit 9 – Visitor Attractions

Students analyse and investigate the nature and role of built and natural attractions, their commercial success and appeal, responses to visitor needs and importance of delivering a memorable visitor experience.

  • Investigate the nature, role and appeal of attractions.
  • Examine how diverse visitor needs are met.
  • Explore how attractions respond to competition and measure success and appeal.

Assessment

Internally assessed and externally verified assignment.

This will be completed by April of year 13, therefore ensuring the whole course is complete and verified prior to other A level examinations.

What is a Typical Lesson Like?

Lessons are based in R2 the Vocational Hub in Rosetti. The space has been purposely designed to enable students to have access to computers, resources and be an inspirational environment.

The lessons are all based on current organisations, current factors and allow for students to learn research techniques that prepare them for Higher Education.

The work is very practical and an interest in current events and affairs would benefit students considering Travel & Tourism as an option.